Back in the heydays of White Wolf and the (old) World of Darkness, the marketing department of White Wolf introduced something called Theme Years which (more or less loosely) promoted role playing books with a similar theme/background.
- Year of the Hunter (1995-6) — focus on mortals, specifically those who hunted, studied or otherwise interacted with supernatural creatures.
- Year of the Ally (1997) — focus on the mortal (or nearly-mortal) allies of the supernatural denizens.
- Year of the Lotus (1998) — focus on Asia, culminating in the release of Kindred of the East.
- Year of the Reckoning (1999) — focus on the the Imbued, which are hunters (and to a lesser extent, scholars) of the supernatural as featured in the Hunter: The Reckoning series.
- Year of Revelations (2000) — focus on prophecies and signs heralding the end of the world of the supernaturals.
- Year of the Scarab (2001) — focus on Egypt & ; strongly tied in with the release of Mummy: The Resurrection.
- Year of the Damned (2002) — focus on demons & the inquisitions; strongly tied in with the release of Demon: The Fallen.
- Time of Judgment (2003-4) — this theme heralded the end of the canon classic/old World of Darkness with books detailing the end of the world with regards to the supernatural as it was. Each of main role-playing games had its own book detailing different scenarios for the apocalypse, e.g.
- VTM: Gehenna
- WTA: Apocalypse
- MTA: Ascension
- Time of Judgement
Why I am mentioning this on this blog, whose main focus is on VTES (and to a much lesser extend only on the World of Darkness)? Well, I wish the VEKN as the organization putting new VTES expansions (and promo cards) would pick up a similar instrument to promote and release new cards (in the current PDF format). This would perhaps break up the current release schema along the lines or sects or other groups like the Anarchs or the Black Hand, but why keeping it in that format for the foreseeable future if you’re not stuck with official company policies? Why not have a Year of the Hunters, or a Year of the Balkans? Maybe don’t publish a set based solely on hunters or eastern European vampires, but put an emphasis on it and/or make a Storyline with a focus on it or have some extra cards with references to this focus.